Are you Social? Good. We are, too.
Over the past two years, we have found creative ways to overcome the shift in the real estate crisis, including finding innovative uses for social media. After facing drops in home sales well into 2010, real estate pros have been forced to utilize their offline skills in an increasingly social way online. By using photo and video sharing to enhance listings, we have made great strides in moving inventory in tough times.
We have found successes in lead generation, sales and brand building through use of
mass audience social platforms, including Twitter, Facebook, YouTube, Flickr, Meetup, and LinkedIn, as well as real estate specific platforms, like Trulia, Zillow, WellcomeMat and Architizer.
Whether they are sharing videos, listings or advice with their communities and prospective buyers or sellers, real estate pros are making progress in using social media for real results.
